Critical Self-Reflection
The advert that I have made will be advertising Razer gaming equipment. Specifically a Razer gaming mouse. The advert will be playing around on the gratification of diversion and starts off with a man buying a bad office mouse in a computer store and later on switching into the product that is being advertised. The man then feels like a king and is happy and the advert ends there. I have planned and made this advert in a way which will make it specifically attractive to younger audiences aged 13 - 25. Most of the gaming mice adverts out there would use a dark futuristic aesthetic which focuses on highlighting the strengths by using a digitally edited fast paced montage. The existing adverts also use an in depth detailed overview into the product and uses close up shots in order to show the audience the really small mechanical parts that will usually go unnoticed. When I analyzed these existing adverts I have realized that it will usually use a really upbeat soundtrack and th